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  • Startup Leadership Done Right

    Game Plan

    In-Depth

    How to Communicate Clearly

    Sharing your vision and setting goals that support that vision are important steps. Through all this, be sure to communicate your vision and corporate goals effectively. Be clear, succinct and specific. Make sure that your company’s communication is an open, two-way flow. Create a culture where information is shared regularly and fully.

    Communicate clearly with your business partners, employees, contractors and vendors

    Effective leaders communicate well. Try to always be clear, succinct and specific about what you expect of others. Avoid situations where employees are guessing what is expected of them. Ambiguities can lead to misunderstandings and even erode trust, morale and performance. Similarly, business partners, contractors and vendors should all know where they stand and how they can work most effectively with you. Two-way communication flow is essential with all parties.

    Listening well is the key to effective communication

    As important as it is to be able to speak and write clearly, effective communication rests even more on good listening skills. When we don’t listen fully, misunderstandings can occur, and relationships can deteriorate. As a leader, it’s vital to show your employees that you’re listening to them and that you value what they have to say. Seek out their thoughts and ask for their input. Acting on their suggestions will show them that you appreciate their participation. Your role as an effective two-way communicator can set the tone for the entire company.

    Game PlanGame Plan

    Game Plan

    Focus on and practice your communication skills.

    Next steps:

    • Be visible and approachable, and consciously work on listening more attentively.
    • Practice showing your appreciation of other people’s comments.
    • Better communication with clients can help to improve sales results and entrench business relationships.
    • Read about ways you can improve your business communication here and here.