Investments in technology have grown exponentially as advertising and marketing companies embrace the digital world. You need ways to protect your physical offices, along with computers and the valuable data on them.
Mitigation Measures
- Get insurance. At a minimum, it is prudent for any small business to have a Business Owner’s Policy. However, because there are unique risks that come with promoting other individuals or businesses, marketing firms would be wise to consider additional coverages.
- For more on general liability coverage options, see this page.
- If your agency regularly entertains clients with parties and other functions, look for liquor host coverage, which can protect your agency if alcohol is served.
