Building Customer Loyalty
Allowing your customers to make purchases on credit shows them that you trust them. This trust will help enhance your relationship with customers, which, in turn, can increase future sales.
Helping You Track Customer Credit Easily
As you gather accounts receivable, you will also gather information on the reliability and credit of your customers. This information can help you see how long customers take to pay. It also can help you see which products are frequently bought on credit.
Tracking customer credit can allow you to make decisions about extending credit to certain customers. If a customer has a consistently bad payment history, you may want to stop offering them credit as an option.
Increasing Overall Sales
Offering credit to your customers means they don't need immediate cash to make a purchase. This could
increase total sales for your small business, but reliable customers are needed to make credit work. If too many customers fail to pay their invoices, significant losses may follow.
What Are the Disadvantages of Maintaining Accounts Receivable?
While accounts receivable offer a variety of benefits to small businesses, there are a few drawbacks to keep in mind.
Credit Risk
Every time you allow a customer to purchase on credit, there is a risk they will not pay what they owe. As a small business owner, you should only extend credit to customers with a good credit score that shows reliability in making payments. Otherwise, you may suffer losses from customers who fail to pay.
The Need to Follow Up Frequently
Following up on outstanding accounts receivable balances is a constant task. You may have to follow up more than once, which can be time-consuming and requires you to have a follow-up procedure in place.
Increased Transaction Costs
Recording, printing, and sending out invoices can have higher costs, compared to processing cash upfront. You may also need to invest in software to help in the tracking process, which is an additional cost.
Accounting for Accounts Receivable Bad Debt
As a small business owner, you will need to know how to account for bad debt when offering credit options to customers.
Accounting for Bad Debt as a Write-Off
Once you determine that a customer will not pay what they owe, the amount can be charged directly to—that is, written off as— bad debt expense.
Use the Allowance Method to Account for Bad Debt
In this method, when you realize a customer is not going to pay what they owe, the amount is deducted from a predetermined estimate. This estimate is the number of accounts that you predict will not pay.
Accounts receivable and accounts payable may sound similar, but they're very different. So, what is the difference between accounts payable and accounts receivable? Accounts payable is the opposite of accounts receivable. Instead of customers owing you money, your company owes your suppliers money. Accounts payable represents what you buy on credit from suppliers or vendors. These transactions are considered liabilities for your small business.
Examples of the Difference Between Accounts Payable and Accounts Receivable
Say you own a computer repair business. When you run out of hardware, you order it from your supplier on credit. This transaction would be processed as an account payable. You will need to pay your supplier in the future for the hardware you have purchased.
Recording Accounts Receivable
Offering a credit option to your customers is only a good idea if you record the transactions properly. This means you'll want to consider the necessary steps for success. These steps include:
- Establishing your credit practices and standards
- Sending invoices to your customers
- Tracking accounts receivable
- Receiving your accounts receivable or payments
Methods of Recording Accounts Receivable
Each step for implementing the accounts receivable process can be done in a variety of ways. These include:
- Manual recording. You can always keep your own records by hand. However, keep in mind that there are more efficient ways to record your transactions.
- Using accounting software. You can use internal accounting software to record your accounts receivable. This software can easily generate invoices. You also can get a stand-alone system that focuses only on accounts receivable for your small business. Many small businesses use QuickBooks accounting software. You also can use Patriot accounting software for small businesses. If you cannot find business accounting software that fits your needs, you can search Capterra's website.
Accounts Receivable Exceptions & Alterations
While documenting your accounts receivable, you will want to pay attention to:
Deferred Income
This involves amounts received by your small business in advance of earning it. Any payments that your customers make in advance are the opposite of receivables. They're considered liabilities. You will need to make sure that your open invoices reflect payments made in advance. Because deferred income is considered a liability, it will also need to be deferred to the company's balance sheet rather than recorded on the income statement.
Customer Deposits
These involve amounts received by your small business in advance of providing your product or service. Sometimes, customers make deposits that will go toward the cost of building their product. Like deferred income, payments made by customers in advance are considered liabilities and the opposite of accounts receivable. They'll need to be recorded on your open invoices.
Returned Inventory
For returned inventory, you will record a credit to the general ledger for accounts receivable if the item was purchased on credit or through an invoice. For cash, check, or credit card transactions, you would credit your cash account instead of accounts receivable.